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How to give your new online business a professional presence

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How to give your new online business a professional presence

When it comes to starting a business, you’re always going to want to get off on the right foot. But a lot of the time, that can be easier said than done. Whether you realize it or not, you may find that the decisions you’re making are really showing off that you’re a novice! Just because you’re a new business, it doesn’t mean that you have to look like one. Instead, when you launch your online business, you should make sure that everything you do looks professional and gives off the impression that you’ve been around for a while! Not sure exactly how you’re going to be able to do that? Here are some ideas to get you started.

How to give your new online business a professional precense

1. Personalize The Domain Name

The first thing to do, is to make sure that you have a professional domain name and email system set up. More often than not, you’re going to buy a domain for your business - like thisismybusiness.com. And that’s great. But it’s not all you can do. If you then get thisismybusiness@emailhosting.com, you automatically look unprofessional! So, instead, you’ll want to get an email system for your domain so it looks like myname@thisismybusiness.com. You should get the option to do that when you registered the domain and hosting, and you can use platforms like Google Apps for Business to access the email professionally too.

2. Join Associations & Organizations

One thing that can show you off as a company with experience or in good standing, is being connected with different associations and organizations in your industry. If you can sign up to a leading trade organization or group, then you will credible by association.

3. Get A Virtual Address

From here, you may find that it helps you to get an address in place too. If you are registered as a business, you have to list your address. But you may not want to put your home address and feel unprofessional. So instead, something like https://physicaladdress.com will work for you. Then you will look like you have a bigger presence that you do.

4. Network

And it’s always a good idea to network with others in your industry. Even as a new business, networking professionally as https://business.tutsplus.com shows is extremely beneficial. Not only will you make valuable connections, but being seen at events will help to boost your businesses credibility too - and that’s definitely what you need as a new business.

5. Invest In Branding

Finally, you’re going to want to make sure that your business has the right branding in place. You may not realize it at first, but having a lack of branding - or nothing at all - is going to showcase that you’re not established or that you’re a bit inexperienced. When you’re able to build up an online brand that is showcased across your website, social media, and any other online collateral you have, you will not only look professional, but you will start to build up a presence in your industry too.

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